Newsletters : What I learned from One Year of The Firefly Letters

It’s pretty well understood that newsletters are a great form of marketing - anyone who’s had success with it will tell you that it is, but until you find your voice and your magic sauce with creating one, you’re likely to feel some dread around starting one, writing consistent emails, and generally feel a lot of resistance. Like many things in business marketing, it can bring thoughts of “am I being annoying?” or “is anyone even reading this?” or “what’s the point.” So if you’ve felt like this around newsletters at any point, this episode is for you. 

 

In June I reached a personal goal of sending a newsletter every week for one year and through that process of committing to a specific form of consistent marketing, I learned so much and today I want to share some of that with you - we’re going to address 7 big takeaways I’ve gathered from that challenge.

 

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// Connect with Leah //

 

Join the Firefly Letters: https://www.leahoconnell.com/newsletter

Website: https://www.leahoconnell.com

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The Big Picture Workbook: https://www.leahoconnell.com/bigpicture